Day: April 6, 2023

  • Top Down Communication Is Important To Align

    Esther Daga, Powell Software’s head of marketing, believes that in this intense economic context, managers nd to control costs and demonstrate the ROI of the tools they use. How can you achieve this? – Prioritization of tools that meet the nds of each department. – Ensuring that technology simplifies tasks. – Look for a technology…

  • A Description Of Target Groups As Well As

    Which leaves any other company in the industry behind. When is a brand strategy neee? Brand strategy is useful when talking to potential shareholders and investors. However, it cannot be built without a complete set of data about the company’s situation. Therefore, it should be base on an earlier analysis – a marketing audit .…

  • An Motivated Enabling Employees To Engage

    The platform embodies the ambitious vision of truly putting technology at the service of companies, their employees and their partners. Powell Software is ready to join the World Economic Forum’s Technology Pioneer Community. By applying its knowldge of the new ways of working to improve the employee experience worldwide. All information about this year’s Technology…

  • Tasks Include Audit And Analysis Of Competitors

    All these activities must be uniform and serve to achieve a single effect. At the same time, volatility is mentione as an essential element of strategy in marketing textbooks. The point is to be able to adapt the strategy to changing conditions, if necessary. Brand strategy Everyone should be involve in building the brand strategy…

  • A Message Here Are A Few Best Practices

    How can we remove a tab from Microsoft Teams wiki? Unfortunately, it is not possible to remove this option in native Microsoft Teams. Knowing this, we decidd to address this issue here at Powell Software. You don’t ned to run PowerShell or an automation process. All you have to do is follow these steps: Remove…

  • In The Field Of Technological Innovations

    We recommend What is product placement? Community Challenges Our goal was to capture the functionality of the products in such a way as to ensure consistency with the previously prepare direction of press releases. This time we focuse on the aspect of cleaning, and more specifically – products from the “cleaning and disinfecting” category. Our…

  • Strategy Top Down Internal Communications

    Let’s think of it like a town in a western movie. If a stranger arrives from out of town and there are no signposts, he is lost. However, if the city map is the first thing the non-resident sees, it is easy for them to orientate themselves. They always have this plan as a reference…

  • Assumes Defining Target Groups Effective

    Base on intense primary colors (re-black-yellow), loud jingles and endless promotions do their job well – they attract the attention of the maximum number of customers, especially those sensitive to price. However, it must be admitte that from the first slogan “Not for idiots!”, the advertisements of these brands significantly contribute to the formation of…